ENTERPRISE TASK ONE
LINKED TO LECTURE 1
WHO AM I?
WHO ARE THEY?
A list of all client
groups creating Graphic Design:
Photography
Education
Editorial
Government
Packaging Design
Music Industry
Retail
Advertisement
Charity
Environmentally Involved
Illustration
Branding (small company)
Branding (corporate)
Marketing
Promotion
Press
At the moment I am
interested in several different areas, and I really have no idea which route I
want to choose, but I'm guessing they blend into each other?
Anyway I have an interest
in: Editorial, Illustration, Environmental design and the
subject of Charity (as I think most of design for charity is really bad). But for
this task I will focus on Editorial.
What skills / interests you have and how they relate to the
needs of your client group?
I have always LOVED books.
I'm not a massive reader myself, but I love the physical being of words. It
sounds odd but I think there us some beautiful that books were used ages ago
long before blogs and Internet, it was and still is a way of 'living on' very
concrete and everlasting. I'm a harder of EVERYTHING, my life is a mess. I
find it hard to organize all the things I kept 'just incase' I need them. I
LOVE second hand stores. I go into Oxfam once every week and always buy a book,
last week I found a crazy hardback, embossed and foiled book on animals
published in 1972.
So nice. So I appreciate
the older styles of layout. I'm also interested in upto date layout, looking at
as many magazine and books as possible.
My newfound love being
LOOK BOOKS.
Don't get me wrong I don't
hate everything digital, far from it. I think I have an eye for layout, which
is one of my skills, this also helps with photography.
I don't have massive strengths
in this area yet and by no means am I saying I'm an expert. So I'm learning and
trying hard at the moment.
What skills are needed and what skills do you want to develop?
I guess for
editorial it all depends on your brief. If you’re working in a well-known
magazine company, your going to have to know the rules of their layout, their
grind and abide by it. Where as if your working on a separate brief designing a
50 page layout on 'how to train your dog' the layout is more your own, you have
control. So you will HAVE to know the rules of layout and depending if you want
to, break them in a successful WOW way.
I already
have an eye for layout; I feel I have an intuition on where things should go
and what 'looks right' on the spreads.
I want to
learn SO MUCH MORE. As much as possible. All the rules of Layout. Past layout
trends. And the future of Design Layout. So much I want to learn.
Obviously I
have to get to grips with software and learn how to use it to it's maximum
potential. Another thing I need to master.
Throughout
this, I would also like to be involved in Illustration, Environmental design
work and maybe on personal level be involved in world issues.
What are your professional/creative aims and how do they relate
to the needs of the client group?
My aims at
the moment is to 'make the most' out of University. Sometimes I find it had to
focus on one thing at once when I have so much to do and outside of uni a lot
of things going on. I think I've mastered the social aspect of uni now.
I think I
want to graduate with a career in a design agency, not too big so I feel out of
place and lost, probably a smaller company that I feel I will get the best
experience out of. It would be amazing to start designing and getting my work
out into the world.
So I guess
now and this year I need to start living and breathing layout. I need to focus
on learning the rules and explore technology. I will start by finding layout
that I am passionate about and strive to produce.
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